Author: paschmann

GE Healthcare: Design Thinking in the NICU

paschmann

I have been exposed to design thinking in a variety of ways over the past 13 odd years. From conferences, startups and projects – I have used the framework to develop and build services, software and hardware which incorporates one of the most important elements in the design: empathy.

Empathy ensures that the designers, developers and creators of these products “walk a mile in their shoes” and put the users at the center of the development lifecycle rather than technology, limitations or costs.

This TedX talk is a nice example of empathy in something critical that all of us can in some shape or form relate to, which is being born. The video centers around the design thinking process which went into the design and development of Neonatal Intensive Care Units and the equipment which nurses and parents have to deal with when a child is born prematurely. It is a great example of how empathy was an integral part of the process from start to finish. read more

Memorable Runs: The Other Epic

paschmann

Attempt 1:

First time attempting this run and failed pretty badly, called Kate from McAdenville to come and pick me up 🙂

Attempt 2:

The second time was a little faster and at least completed it 🙂 This was probably closer to 30+ miles due to the trails in Poston.

Attempt 3:

The 3rd time was probably one my most solid runs epic run … Rocky Branch + Poston – to the top of Spencer Mountain and back. 4.5 hours … 26+++ miles, 2,200ft climbing.